[Webinar] Members Weigh-In: The State of Health Insurance Consumer Experience

Speakers:

• Mark Poling, Chief Product Officer, Zipari
• Maryann Waugh, Senior Content Marketing Manager, Zipari
• Greg Dobson, Director of Sales Operations, Zipari

About this Webinar:

Annual consumer experience reporting has consistently ranked health insurance behind most other industries, and this webinar will give attendees exclusive early access to the results of a large scale survey, conducted by Zipari in April 2021. With the rapid and sweeping digital advances sparked by COVID, it is more important than ever that health insurance providers understand current consumer sentiment and are able to effectively align customer service and self-service with what their members find most important.

Having access to this early preview of these just-in survey results will give health insurance providers an edge on the competition, and invaluable insights to help effectively prioritize service and digital-focused initiatives for the coming year.

This webinar will inform health insurance providers of current trends such as:

• Members’ current perceptions of the quality of their health insurance consumer experience
• What members’ find most critical to being able to effectively navigate their health benefits
• What members’ find most frustrating given the current state of health insurance consumer experience
• Where insurance provider and member respondents differ or align on digital consumer experience issues

Watch this webinar on-demand!