Consumer Experience
for Health Insurance

Learn More About our CX Platform

The First and Only Consumer Experience Platform Built Specifically for Health Insurance

Zipari is the only consumer experience technology company to exclusively specialize in health insurance and offer native understanding of the industry, which means we instinctively understand our clients’ goals.

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The Power to Change an Industry

Our Consumer Experience (CX) products create an intuitive, retail-like and user-friendly experience for anyone who uses them. These products illustrate how Zipari is revolutionizing consumerization by creating relationships that promote self-service, provide personalized communications and support real-time interaction.

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Digital Experience


Personalize the member experience

Provide members with appropriate tools, notifications and alerts
based on their preferences


Promote Self-Service and Satisfaction

Empower members to perform common service actions without
having to pick up the phone


Boost Member Engagement

Improve member sentiment and lifetime value through an enhanced
customer journey

Customer Engagement


Quickly Address Consumer Pain Points

Gather behavioral and member data throughout customer journeys


Continually Optimize Customer Experience to Maximize Renewals

Machine learning enables improvement of CX strategy in real-time


Increase Lifetime Member Value

Automatic recommendations to improve member sentiment and value

CX Engagement Hubâ„¢

Prioritize customer healthcare goals and orchestrate targeted communications

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CX 360

Get a holistic view of all consumer interactions and consumer profiles

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Recommendation Assistant

Provide proactive customer service and drive healthy behaviors

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Employer and Member Acquisition Center

Increase revenue and accelerate the sales pipeline across all health insurance plans

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Service Center

Create a personalized service experience through industry-specific workflows and a true customer profile

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A Competitive Advantage for Carriers

"Zipari has built a platform that is far less to implement and maintain than it would take for us to build this ourselves. In some cases, the predictability of delivery to business expectations is better by a factor of 2-3x in terms of cost and timing."

— John David Kaercher, CIO and EVP of IT & Operations at CareFirst BlueCross BlueShield.

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"When we see a great solution, we use it. Zipari has a top team and uses the right technology, saving us time, effort, and money. Most importantly, we avoid the technical and execution risks of building and deploying custom software."

—  Sal Gentile, CEO of Friday Health Plans