Revolutionize
Consumer Experience
for Health Insurance

Learn More About our CX Platform

The First and Only Consumer Experience Platform Built Specifically for Health Insurance

Zipari is the only consumer experience technology company to exclusively specialize in health insurance and offer a native understanding of the industry, which means we instinctively understand our clients’ goals. Our integrated, multi-product solutions harness the power of the CX Engine to track and collect data, creating unique insights to transform standard business processes into revenue-generating wins for payers and consumers.

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Comprehensive Platform for Healthcare Payers

Introducing Zipari's Solution Stack and Product Wheel. Learn more about our comprehensive offerings by scrolling over the Solution Stack below.


At Zipari, we are deeply committed to revolutionizing CX technology and digital engagement for healthcare payers. Each Zipari product is valuable on its own, but our integrated multi-product solutions are even more powerful. These solutions harness the power of the CX Engine to track and collect data, creating unique consumer-specific and trend insights to transform standard business processes into revenue-generating wins for payers and consumers.

CX Solutions for Payers

CX Products for Payers

Comprehensive Sales Experience

Zipari’s Comprehensive Sales Experience solution is an integrated multi-product technology solution that optimizes sales performance, increases acquisition rates, accelerates conversion, and grows top-line revenue across all payer market segments, including Medicare, Individual and Family, Medicaid, Small Group, and Large Group. Comprehensive Sales Experience is the only technology solution of its kind. It is powered by 13 integrated products, including shopping portals, broker portals, service bot, vertical sales CRMs, and a healthcare consumer engagement hub (HCEH).

Solution Highlights

  • Fuel revenue streams and close deals faster with automated sales processes, alerts, and digitized broker quotes, proposal, and renewals
  • One reporting system for all opportunities, leads, renewals, and quotes across payer markets.
  • Offer superior, intuitive shopping experiences across products/plans, capture shopping-cart abandonments, and bring medical and ancillary products to market faster

Superior Member Experience

Zipari’s Superior Member Experience solution is the industry’s leading top-curated member-centric technologies that drive self-service, improve satisfaction scores, and deliver better health outcomes. The only technology solution of its kind, Superior Member Experience is powered by 8 integrated products, including a member portal, mobile app, service CRM, service bot, healthcare consumer engagement hub (HCEH), and provider and prescription search tools. Together, these products optimize the entire member experience — from onboarding to closing gaps in care, to renewing.

Solution Highlights

  • Hyper-personalized, targeted next-best actions, sequenced recommendations, and omnichannel integration
  • Impact health outcomes related to HEDIS, gaps in care, wellness initiatives, and other quality measures to reduce medical costs
  • Comprehensive member profiles across all market segments and lines of business

Superior Provider Experience

Zipari’s Superior Provider Experience solution is the only comprehensive technology solution created to bridge the gap between payers, providers, and members. The only technology solution of its kind, Superior Provider Experience is powered by 7 integrated products, including a provider portal, healthcare consumer engagement hub (HCEH), service bot, and provider service CRM. Together, these products effectively streamlines collaboration between the payer and the provider to deliver the best health outcomes and patient care.

Solution Highlights

  • Drive better population health outcomes through better payer and provider collaboration
  • Deliver targeted recommendations to providers who are treating the member
  • Significantly reduce administrative costs across the board and support value-based care through continuous visibility

Digital Strategy

Zipari’s Digital Strategy solution accelerates digital transformation for payers and their consumers. The solution drives member acquisition, retention, and engagement through a personalized digital ecosystem, delivering higher satisfaction, better health outcomes and more business value. Digital Strategy is powered by 12 integrated products, including a healthcare consumer engagement hub (HCEH), service bot, member portals, member mobile apps, shopping portals for Medicare and Individual and Family plans, broker portals for Medicare, Individual and Family, Small Group, and Large Group, and more.

Solution Highlights

  • All-in-one, total digital transformation for healthcare payers to enable the digital front door
  • Drive self-service, streamline operations, optimize engagement, improve outcomes, and lower costs through revolutionary web and mobile experiences
  • Continuous optimization of self-service features for the most engagement

CRM Strategy

Zipari’s CRM Strategy solution enables payers to streamline their administration, call centers, and sales operations to deliver the most impactful and best-in-class consumer experiences. The solution enables call centers and sales teams to focus on navigating customer relationships, not applications. CRM Strategy is powered by 8 integrated products, including a service CRM, sales CRM, healthcare consumer engagement Hub (HCEH), and service bot.

Solution Highlights

  • Build on top of existing technology and integrate pre-built workflows for rapid deployment
  • Dramatically lower the cost and time of onboarding and training agents with easy-to-use, integrated call scripts, instructions, step-by-step workflows, and guided actions
  • Minimize cost-to-serve, increase first-call resolution, and streamline service delivery across every consumer interaction and touchpoint

CX Strategy

Zipari’s CX Strategy solution strengthens relationships with all payer consumers and maximizes engagement value. The solution is built exclusively for payers to deliver hyper-personalized experiences, improve health outcomes, and achieve ROI on all of their engagement strategies. CX Strategy is powered by 2 integrated products, including a healthcare consumer engagement hub (HCEH) and a service bot.

Solution Highlights:

  • Strategically prioritize and automate next best actions to members, providers, brokers, and sales using the best channels
  • Improve quality measures across HEDIS, Star Ratings, CAHPS, and more
  • Omnichannel integration and execution

Individual

Zipari’s Individual Market solution addresses the challenges of acquiring customers, retaining members, and improving outcomes in the Individual and Family market. The solution is powered by a healthcare consumer engagement hub (HCEH), service bot, member portal, mobile app, broker and shopping portals, and sales and service CRMs — built exclusively for Individual and Family plans.

Solution Highlights:

  • Hyper-personalized, targeted next-best actions, sequenced recommendations, and omnichannel integration
  • Improve health outcomes and reduce medical costs
  • Offer superior, intuitive shopping experiences across products/plans, capture shopping-cart abandonments, and bring medical and ancillary products to market faster
  • Preconfigured for back-office sales processes, including telesales

Medicare

Zipari Medicare Market solution addresses the challenges of acquiring customers, retaining members, impacting health outcomes, and improving Star Ratings for Medicare plans, including Medicare Advantage, Medicare Prescription Drug Plans, Dual Eligibles, and more. The solution is powered by a healthcare consumer engagement hub (HCEH), service bot, member portal, mobile app, broker and shopping portals, and sales and service CRMs — built exclusively for Medicare plans.

Solution Highlights:

  • Hyper-personalized, targeted next-best actions, sequenced recommendations, and omnichannel integration
  • Improve health outcomes related to HEDIS, gaps in care, wellness initiatives, and other quality measures to reduce medical costs and improve Star Ratings
  • Offer superior, intuitive shopping experiences across products/plans, capture shopping-cart abandonments, and bring medical and ancillary products to market faster
  • Preconfigured for back-office sales processes, including telesales

Small Group

Zipari’s Small Group market solution addresses the challenges of acquiring customers, retaining them, and managing employee healthcare costs. The solution is powered by a healthcare consumer engagement hub (HCEH), service bot, member portal, mobile app, broker portal, employer portal, and sales and service CRMs — built exclusively for Small Group plans.

Solution Highlights:

  • Hyper-personalized, targeted next-best actions, sequenced recommendations, and omnichannel integration
  • Improve health outcomes and reduce medical costs
  • Fuel revenue streams and close deals faster with automated sales processes, alerts, and digitized broker quotes, proposal, and renewals
  • Preconfigured for back-office sales processes, including telesales

Large Group

Zipari’s Large Group market solution addresses the challenges of acquiring large group customers, retaining them, and managing employee healthcare costs. The solution is powered by a healthcare consumer engagement hub (HCEH), service bot, member portal, mobile app, broker portal, employer portal, and sales and service CRMs — built exclusively for fully-funded plans and ASOs.

Solution Highlights:

  • Preconfigured workflows to manage the RFP process and communication between sales and underwriting
  • State-of-the-art concierge service technology
  • Hyper-personalized, targeted next-best actions, sequenced recommendations, and omnichannel integration
  • Fuel revenue streams and close deals faster with automated sales processes, alerts, and digitized broker quotes, proposal, and renewals

Medicaid

Zipari Medicaid Market solution addresses the challenges of engaging members, improving health outcomes, and reducing costs for Medicaid plans. The solution is powered by a healthcare consumer engagement hub (HCEH), service bot, member portal, mobile app, and service CRM — built exclusively for Medicaid plans.

Solution Highlights:

  • Hyper-personalized, targeted next-best actions, sequenced recommendations, and omnichannel integration
  • Improve health outcomes related to HEDIS, gaps in care, wellness initiatives, and other quality measures to reduce medical costs
  • Minimize cost-to-serve, increase first-call resolution, and streamline service delivery across every consumer interaction and touchpoint
  • Preconfigured for back-office sales processes including telesales

CX Platform

Zipari’s CX Platform solution is the revolutionary one-stop-shop for all payer consumer engagement challenges. Deliver exceptional next-gen healthcare experiences with this all-in-one digital and CRM transformation solution built exclusively for payers. The CX Platform can be built on top of existing technologies, saving time and money. The only technology solution of its kind, the CX Platform is powered by 20+ integrated products, including consumer portals, sales and service CRMs, a healthcare customer engagement hub (HCEH), and service bot.

Solution Highlights:

  • Improve health outcomes, reduce call center costs and operational inefficiencies, and generate ROI
  • Build on top of current infrastructure to reduce cost and time to market; no need for rip and replace
  • Deliver hyper-personalized consumer experiences, drive more self-service, and boost satisfaction scores

Digital Experience

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Personalize the member experience

Provide members with appropriate tools, notifications and alerts
based on their preferences

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Promote Self-Service and Satisfaction

Empower members to perform common service actions without
having to pick up the phone

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Boost Member Engagement

Improve member sentiment and lifetime value through an enhanced
customer journey

Customer Engagement

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Quickly Address Consumer Pain Points

Gather behavioral and member data throughout customer journeys

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Continually Optimize Customer Experience to Maximize Renewals

Machine learning enables improvement of CX strategy in real-time

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Increase Lifetime Member Value

Automatic recommendations to improve member sentiment and value

CX Engagement Hub™

Prioritize customer healthcare goals and orchestrate targeted communications

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CX 360

Get a holistic view of all consumer interactions and consumer profiles

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Recommendation Assistant

Provide proactive customer service and drive healthy behaviors

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Employer and Member Acquisition Center

Increase revenue and accelerate the sales pipeline across all health insurance plans

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Service Center

Create a personalized service experience through industry-specific workflows and a true customer profile

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A Competitive Advantage for Carriers

"Zipari has built a platform that is far less to implement and maintain than it would take for us to build this ourselves. In some cases, the predictability of delivery to business expectations is better by a factor of 2-3x in terms of cost and timing."

— John David Kaercher, CIO and EVP of IT & Operations at CareFirst BlueCross BlueShield.

As Featured In

"When we see a great solution, we use it. Zipari has a top team and uses the right technology, saving us time, effort, and money. Most importantly, we avoid the technical and execution risks of building and deploying custom software."

—  Sal Gentile, CEO of Friday Health Plans